In this article from business week Pop! Tech hosted a conference in Northport, Maine. This conference was designed as a weekend MBA seminar to teach these social entrepreneurial how the business portion of their non-profit organization needed to be run. The article said, "They had passion, which had taken them this far. But, they lacked entrepreneurial training. This became immediately apparent in the first session." These great entrepreneurial knew what to do to achieve the social goal they wanted but not how to manage the business aspect of the organization. This conference taught the entrepreneurial how to brand their product/service, how to determine the impact, and how to make connections.
I think this conference is a great opportunity for these entrepreneurial. Like the article states they have the passion that got them the idea to start everything but many where having problems and losing valuable resources dealing with the business portion of the organization. This seminar made these non-profit business owners see the real potential of their idea and the possibilities that still lie ahead.
LINK: http://www.businessweek.com/innovate/content/dec2008/id2008121_484292.htm
Tuesday, February 24, 2009
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